Full Download Wine Queens: Understanding the Role of Women in Wine Marketing (SpringerBriefs in Business) - Mojca Ramsak file in ePub Online

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This book explores a fairly unique wine marketing topic by examining the role and historic function of Wine Queens and Wine Kings. The author charts the history of Wine Queens in Europe, the Americas and Asia, while also focusing on cases from Slovenia. The difference between Wine Queens and Beauty Queens is also describedin light of marketing approaches used in the wine

Title : Wine Queens: Understanding the Role of Women in Wine Marketing (SpringerBriefs in Business)
Author : Mojca Ramsak
Language : en
Rating :
4.90 out of 5 stars
Type : PDF, ePub, Kindle
Uploaded : Apr 06, 2021

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